Have you heard? 77% of consumers say they would be more willing to purchase products or services if a company shows a commitment to addressing social, economic and environmental issues. (1) But it’s not just buyers. Workers and investors also want corporations to make meaningful contributions to the greater social good, and you can count the team at Koozie Group as part of that group! In fact, over a year ago a cross-functional steering committee of our employees came together to shape our social impact and sustainability commitment.

As we evolve into a new stand-alone organization as Koozie Group, it is important to us that we transform the way we do business to benefit our people, customers, the promotional products industry and our communities. That is how we can ensure we are leaving a positive, lasting impact with the solutions and experiences we deliver. We call this vision for positive social impact and increased sustainability throughout our business Keep it. Give it.

Koozie Group’s Keep it. Give it. program is built upon four key focus areas that help us live and work by our vision:

Fostering Diversity and Inclusion

At Koozie Group our goal is to foster a workplace culture where all employees feel welcome. We have a People First culture, knowing that with every product and service we offer, our people are the engine making it all happen. We flourish in this transparent and open culture; proudly coming together with diverse perspectives, backgrounds and experiences.

This year, we established our first-ever Diversity Council that is guiding our D&I efforts with a focus on education, recruitment/retention and outreach.

Giving Back to Employees and Community

Koozie Group is committed to providing opportunities for our team to learn and grow. We understand that reaching goals is only possible when our people feel empowered through education, recognition and involvement. We use our People Powers to guide how we find creative solutions, lead with purpose, interact with respect and partner with our customers.

We give back to our team through tuition reimbursement opportunities, leadership training, employee recognition programs and added perks. Our employees are also encouraged to give back to our communities through service event participation and donations of cash, product and by volunteering their time.

Our Sleepy Eye, MN and Red Wing, MN teams supported the United Way’s annual school supply drives and Stuff the Backpack events in 2020.

Safety & Social Responsibility

Part of doing things the right way is making sure the safety and wellbeing of our employees and customers comes first. Koozie Group is proud to be an industry leader in product safety, quality assurance, social responsibility, supply chain security and environmental stewardship.

Our Experience Safety Council prioritizes healthy work environments and identifies opportunities for expanding safety messaging and promotion. Our commitment to brand safety and responsible sourcing includes C-TPAT certification, CPSIA, applicable FDA regulations, technology standards and Prop 65 compliance.

Environmental Stewardship

At Koozie Group we are committed to lessening our environmental impact. We are focused on five areas where we strive to improve sustainability and eco-consciousness: facilities, transportation, packaging, recycling and our products. By analyzing our transportation and shipping, using recycled materials in packaging, making recycling easy for our team and providing products that people undeniably want to keep, we are constantly working toward our environmental stewardship goals.

We now also apply the KG Factor as part of our product strategy to enhance our commitment to sustainability. The KG Factor identifies products with a high likelihood of being kept or gifted as determined by an impartial survey of end consumers. You can spot the KG Factor icon on useful solutions that lessen environmental impact through longevity, right on the individual product pages at kooziegroup.com.


Keep an eye out for our first Keep it. Give it. Annual Report, coming soon to kooziegroup.com. In the meantime, you can visit our website to learn all the ways we are making changes for good.

©2020 Koozie Group, Clearwater, FL 33760.

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