A Title Company wanted 500,000 pens to use as giveaways for the following year. They needed a specific color to match their corporate brand guidelines. After searching online for an item that fit the requirement and coming up empty, their promo distributor showed them the #CSWBCG BIC® WideBody® Color Grip.

The white barrel with navy trim was exactly what they were looking for, and the large imprint area was an added bonus and allowed them to add more detail to their messaging.