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Golf Scores Big with Women and Millennials

Market Insight As we reported last year, the U.S. golf industry saw a surge in participation in 2020 due to the coronavirus pandemic. That momentum carried into 2021, with the total number of rounds played across the U.S. increasing about 5% over the prior year and around 20% over recent pre-pandemic years. (1) Gen Z … Continue reading Golf Scores Big with Women and Millennials

Take Care of You Part 2

Back in November 2021, we offered some practical ideas for self-care routines you could add to your life. We found so many great ideas, we just had to share more! Let’s face it – stress isn’t going away. In fact, numerous studies show that we are more stressed than ever, and many people are looking … Continue reading Take Care of You Part 2

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Take Care of You

For many people, a major life event is a wake-up call to take better care of themselves. So, it’s no surprise to learn that in a recent survey 80% of American adults said they intend to be more mindful about regular self-care practices after the pandemic. (1) What exactly is self-care? According to Shainna Ali, … Continue reading Take Care of You

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Embrace Your Inner Green – Recycled PET Products

The concept of recycling has been around for thousands of years, but our modern-day understanding of the term emerged in the 1960s and 1970s, spurred on by the environmental movement. (1) The pandemic has heightened awareness of sustainability issues. In a recent survey, 87% of people said that companies should integrate environmental concerns into their … Continue reading Embrace Your Inner Green – Recycled PET Products

Get Your Sales in Shape with Athletic Brands

Athletic activity among Americans has steadily increased since 2013, even gaining 1.6 million participants since just 2017. According to the Physical Activity Council, athletic participation in fitness sports, individual sports, team sports, outdoor sports, etc. is being integrated back into the daily lives of many consumers. (1) We already know there is a lot of … Continue reading Get Your Sales in Shape with Athletic Brands

How to Relax and Grow Sales this Summer

Summer is the perfect season to enjoy time with friends and family while relaxing in the sunshine. Taking some time to unwind is not only good for mental and physical health but can also help people return to work more productive and effective. (1) Promotional products that enhance summer leisure activities can help people relax … Continue reading How to Relax and Grow Sales this Summer

Motivate New Sales with Fitness Promos

A variety of factors are contributing to the health and fitness boom in the US including health insurance costs, wearables, budget-friendly gym options and streaming services. This $30 billion industry has grown 3-4% every year in the last decade, and the growing number of fitness options and services means this progress will most likely continue. … Continue reading Motivate New Sales with Fitness Promos

Tech Trends to Watch from CES 2019

CES is more than just your average techie trade show. It is the world’s gathering place for everyone who is interested in the business of technology. Every year CES brings the global technology industry together with leaders from other business sectors in Las Vegas to explore the latest trends and innovations. (1) Here are insights … Continue reading Tech Trends to Watch from CES 2019

The Shift to Spirituality and Promo Impacts

The Religion vertical market is a top purchaser of promotional products, but things in that sector may be changing. Over a quarter of US adults now identify as spiritual but not religious, an increase of eight percentage points over five years. [1] The common tie between people who identify as spiritual is that their definition … Continue reading The Shift to Spirituality and Promo Impacts