BIC Graphic continues to lead industry trends by bringing augmented reality to calendars. Known for innovative designs and eye-catching, beautiful imagery, the Triumph® by BIC Graphic line of calendars has upped the ante and incorporated the latest technology to bring its imagery to life.
Using the custom-designed Pixaction app, simply scan each month’s image and be amazed by high-quality, riveting video. Augmented reality is a new and better solution to QR codes and used on bus shelter advertising and in magazines, packaging, retail signage, and more. With the ongoing growth of smart-phone usage, it’s natural that advertisers and organizations want to create interactive messages that will engage customers and provide higher conversion rates.
Calendars are a natural fit for augmented reality. With each month’s image, a new message can be conveyed. The recently launched “Moments in Motion” calendar (#4290) by Triumph® by BIC Graphic, offers a monthly image with embedded video and sound—a mix of scenes found in nature and exciting activities such as surfing and parachuting. BIC Graphic is researching further expansion into it's range of stock products using this technology but feels the largest opportunity will be within the custom segment where customers can utilize their own video to tell a story or provide a solution.
Click here for a short video.(Also available on the #4290 product page and Norwood.com Media Library)
Download the custom-designed Pixaction app, scan the image and see for yourself how it comes to life!