How we turned a logistics announcement into a campaign your clients can replicate. Four minutes. That’s how long it took for 100 free, limited-edition mugs to be claimed after we sent a single email, with demand outpacing supply by more than 4-to-1. The psychology worked exactly the same as a consumer merch drop. In our … Continue reading Claimed in 4 Minutes: What a Limited Giveaway Can Teach You About Campaign Strategy