Meet Sam Hart, the ‘Pen-fluencer’ Behind the BIC® Intensity® Clic™ Gel Pen Viral Moment When Sam Hart (@thesam_show) posted a TikTok about her favorite pen, the BIC® Intensity® Clic™ Gel Pen (Item #ICLGEL), she didn’t expect over 10 million views. On a recent visit to Koozie Group® headquarters, Hart said, “My videos are hit or … Continue reading From TikTok to Factory Floor
Taking a Sustainable Stance
Sustainability is no longer a buzzy trend. In fact, customers demand it as a standard way of doing business. According to Harvard Business Review, “companies of all types should expand their sustainability efforts and communications today to win trust – and customers – in the future.” But not only is focusing on sustainability a smart … Continue reading Taking a Sustainable Stance
Sip! Sip! Hooray! It’s the Koozie® brand’s 45th birthday!
No mid-life crisis here. We’re as vibrant and fun-loving as ever, and 2024 has a lot in store! But before talking about all that, let’s take a stroll down memory lane, and briefly reflect on where we came from. Now, let’s focus on where we’re going. Full-Color Imprints Did you know that full color is … Continue reading Sip! Sip! Hooray! It’s the Koozie® brand’s 45th birthday!