How-Marketing-Has-Changed-Forever

How This Year has Changed Marketing Forever (It’s not as Scary as it Sounds)

Have you noticed changes to marketing since Coronavirus turned everything upside-down? Probably, even if you didn’t notice right away. Messages about travel, summer blockbusters and dining-out just haven’t been that relevant during a global pandemic. But COVID-19 is shifting more than just the types of products and services behind marketing messages. As more businesses and … Continue reading How This Year has Changed Marketing Forever (It’s not as Scary as it Sounds)

Promo-Product-Gift-Ideas-for-2020

How Gifting has Evolved and What to Give in 2020

It’s certainly been an unforgettable year and as we head into Q4 it’s worth taking a look at how COVID-19 is changing gifting in 2020. The traditional year-end celebrations may be few and far between, but a little gift can certainly go a long way towards connecting with your customers. Plus, getting creative with gift-giving … Continue reading How Gifting has Evolved and What to Give in 2020

BIC-Graphic-becoming-Koozie-Group

BIC Graphic North America to become Koozie Group effective January 2021

BIC Graphic North America has announced it will be changing the company name to Koozie Group beginning on January 1, 2021. The promotional products industry supplier has operated under the BIC® name since 1969 and has owned the Koozie® brand since 2009. “We are evolving as a company, so it makes sense to change our … Continue reading BIC Graphic North America to become Koozie Group effective January 2021