The smell of fresh crayons lingers in the air as the sound of squeaky new sneakers and nervous excitement fills hallways. Yep! It’s back-to-school season! According to Advertising Specialty Institute (ASI), Education is the top vertical market in promotional products and has held that position for the past eight years with the exception of 2020, … Continue reading 6 Promo Products to Show School Spirit
Writing Instrument Giveback Benefits United Way
(May 22, 2023 – Clearwater, FL) Koozie Group announced today that it will continue its support of regional chapters of United Way in Minnesota and Florida in 2023 by donating 5% of writing instrument sales through the end of the year*. The program is part of the company’s Keep It. Give It. initiative and Write … Continue reading Writing Instrument Giveback Benefits United Way
Write On! Wednesdays: Unpacking Smiles with United Way
Through December 31, 2022, we’re giving 5% of sales on all writing instruments to regional chapters of United Way. And we’re not stopping there! Our partners at United Way Suncoast (FL) recently delivered some of the backpacks that we put together at our summer BBQs. Ernest Hooper, VP of Communications at United Way Suncoast, provided … Continue reading Write On! Wednesdays: Unpacking Smiles with United Way
Write On! with Koozie Group
With over 100 years of experience in the promotional products writing instrument game, it’s safe to say we know the business. Our roots span back to 1908 when A.C. Stewart founded the Souvenir Lead Pencil Company in Cedar Rapids, Iowa. By the 1940s, it would grow into a multimillion-dollar international business specializing in promotional imprinting … Continue reading Write On! with Koozie Group
A Lot to Learn: Taking a Look at the Education Industry
While much has changed in education over time, one constant is the need for a high-quality writing instrument like the #PMRCM BIC® Clic-Matic®. The world of education is constantly changing thanks to new technologies, new modes of instruction, and new ways of thinking about how to help students. Of course, in these rapidly evolving times, … Continue reading A Lot to Learn: Taking a Look at the Education Industry
Discover Dri Mark — A Trusted Name in the Marker Industry
Today are excited to announce a new brand partnership with Dri Mark. Since 1958, Dri Mark has been a leader in the marker manufacturing industry. In fact, they were the first in the United States to sell an instant-dry marker. Since then, Dri Mark has become the standard for highlighters, dry erase markers, and permanent … Continue reading Discover Dri Mark — A Trusted Name in the Marker Industry
Give ’em What They Want – Tech Accessories for Gifting
Most of us would feel lost without a tech device nearby. In fact, the average American has access to more than 10 connected devices in their household. (1) With all that electronic power at our fingertips, tech accessories are daily must-haves that appeal to a wide variety of people, which makes them an ideal choice … Continue reading Give ’em What They Want – Tech Accessories for Gifting
Top 10 Back to School Ideas for 2021
Summer is in full swing so now is the time to start selling back-to-school promotions! Between campus bookstores building their inventory, PTA's and administrators figuring out what the return to in-person learning looks like and branded merchandise for the education and collegiate sector - there are plenty of promo opportunities to get excited about! Here … Continue reading Top 10 Back to School Ideas for 2021
What’s Trending with Students in 2021
There are 21.4 college students in the U.S. with $376 billion in spending power, and smart brands know that marketing to students can create lifelong customers for brands. (1) Most college students are influenced by a brand’s authenticity as well as than their advertising, partly because of their use of ad-free streaming services and ad … Continue reading What’s Trending with Students in 2021
BIC Graphic NA Donates Over 55,000 Items to Marjorie’s Hope for Pasco County Schools
Last week, BIC Graphic NA delivered a donation of over 55,000 items to the Marjorie’s Hope organization to benefit students at Pasco County Schools. The contribution included a variety of backpacks, pens, and ear buds which will be used as school supplies. “I am so excited that Marjorie’s Hope will be able to help so … Continue reading BIC Graphic NA Donates Over 55,000 Items to Marjorie’s Hope for Pasco County Schools