A vertical market focuses on a specific industry, demographic or niche. Vertical marketing concentrates on creating products and services that are desirable for that specific audience. BIC Graphic NA has analyzed the top sellers and latest trends in the most popular industries, and used this research to provide guidance selling to these vertical markets. Use … Continue reading Secure More Promo Sales by Targeting These Vertical Markets
Content is King: How to Use BIC Graphic North America’s Social Media
Social media marketing is an effective way to reach new customers and interact with your existing clientele to build business. In order to influence sales, social media should be used strategically and consistently to get the most out of each platform. (1) Social media and blogs reach about 80% of the 245 million active internet … Continue reading Content is King: How to Use BIC Graphic North America’s Social Media