COMMITS TO OVER $100,000 IN DONATIONS IN 2015 BIC Graphic is pleased to announce a partnership with Wounded Warrior Project® (WWP) guaranteeing a minimum donation of $100,000 in support of their mission, to honor and empower Wounded Warriors, in 2015. BIC Graphic will make a donation of $50,000 to WWP in January. In addition, BIC Graphic will donate … Continue reading BIC GRAPHIC SUPPORTS WOUNDED WARRIOR PROJECT
NORWOOD & BIC GRAPHIC ANNOUNCES CYCLE 2 PROMOTIONS
NEW PRODUCTS AND BEST-SELLERS AT SUPER LOW PRICES,PLUS LOWER MINIMUM ORDER QUANTITIES! Norwood & BIC Graphic North America is pleased to announce that Cycle 2 promotional flyers have mailed to customers and will be in effect May 1, 2013. Developed specifically for the summer season, Norwood & BIC Graphic offers new and best-selling items at … Continue reading NORWOOD & BIC GRAPHIC ANNOUNCES CYCLE 2 PROMOTIONS
The Recovery of Luxury (Part 2) — High-end Writing Instrument Trends
There are two trends in today's marketplace that could be influencing the resurgence of luxury writing instruments: 1) The desire for the exception -- when it comes to spending a lot of money, timeless design sells. Brands that can play up a history or tradition are in demand. 2) Embracing analog -- in response to … Continue reading The Recovery of Luxury (Part 2) — High-end Writing Instrument Trends
The Recovery of Luxury – High-End Writing Instruments Make a Comeback
According to a recent study published by Global Industry Analysts, Inc, the global market for Writing and Marking Instruments is forecast to reach US$21.6 billion by the year 2017. Luxury writing instruments performed well in 2012, paralleling steady growth among luxury products in general. Sales within the US luxury writing instruments market increased by 6% … Continue reading The Recovery of Luxury – High-End Writing Instruments Make a Comeback
SHEAFFER PEN SHOWCASES “100 YEARS OF TIMELESS MEMORIES” ON TIMES SQUARE JUMBO-TRON
Sheaffer® Pen has an exciting message for the tens of thousands of people passing through Times Square, the heart of New York City. Sheaffer’s most recent advertising campaign will be featured on the “Geoffrey-Tron” screen, located above the Toys R’ Us in the heart of Times Square from November 2, 2012 through December 31, 2012. … Continue reading SHEAFFER PEN SHOWCASES “100 YEARS OF TIMELESS MEMORIES” ON TIMES SQUARE JUMBO-TRON