Brand Spotlight: Triumph® Calendars

The Triumph® brand offers an industry-leading selection of calendars to suit every taste and match every budget. Whether a calendar incorporates a traditional design, a dimensional shape, or a technology-enhanced image; BIC Graphic NA always delivers on the Triumph® branded quality that has been its hallmark for over 50 years. The Triumph® brand offers hundreds … Continue reading Brand Spotlight: Triumph® Calendars

What’s New this Month? July 2019

BIC Graphic NA is excited to announce a new apparel partnership with HanesBrands plus over 65 new products across nine categories launching in July! Here are some of our favorite new items: Apparel BIC Graphic NA and HanesBrands have come together to offer you a one-stop promotional products and apparel solution! This new, exclusive partnership … Continue reading What’s New this Month? July 2019

Why-Clients-Love-Eco-Friendly-Brands

Why Clients Love Eco-Friendly Brands

Younger consumers are spending more overall than previous generations  and emerging patterns show they favor sustainable brands. According to Nielsen's 2015 Global Corporate Sustainability Report, 66% of consumers say they will spend more on a product if it came from a sustainable brand, and when it comes to Millennials that number can be has high … Continue reading Why Clients Love Eco-Friendly Brands

Thank You for Choosing BIC Graphic NA

We are honored to have been selected by you, our Distributor customers, as winners of the ASI Counselor Distributor Choice Award for Calendars! We are proud to offer an industry-leading selection of Triumph® and Good Value™ brand calendars and it shows. In fact, 2019 marks our 18th consecutive year winning this award! Support from our … Continue reading Thank You for Choosing BIC Graphic NA

The Shift to Spirituality and Promo Impacts

The Religion vertical market is a top purchaser of promotional products, but things in that sector may be changing. Over a quarter of US adults now identify as spiritual but not religious, an increase of eight percentage points over five years. [1] The common tie between people who identify as spiritual is that their definition … Continue reading The Shift to Spirituality and Promo Impacts

Sales Inspiration for the Religion Vertical Market

There are 316,532 religious congregations in the US working to spread their message, and promotional products can help these groups reach and influence people in their communities. [1] The majority of people who receive a promo item are more likely to have a favorable impression of the organization who gave it to them, creating ambassadors … Continue reading Sales Inspiration for the Religion Vertical Market

Insurance Companies Prefer USA Made Products

With a mission focused on safety and protection, it is no surprise that 70% of insurance and financial companies prefer to buy USA-made promo products. [1] Domestically sourced products are held to applicable safety and quality standards that align with the insurance industry. As the country and the promo industry braces for the new tariff … Continue reading Insurance Companies Prefer USA Made Products

Promo Ideas to Ensure More Insurance Sales

It's no secret that insurance is big business in the United States. In fact, US insurance industry net premiums written in 2017 totaled $1.2 trillion and the US insurance industry employed 2.6 million people in 2016. [1] Promotional products are used heavily by this industry and with that kind of budget and workforce, this is one … Continue reading Promo Ideas to Ensure More Insurance Sales

Mark the Date for Year-End Planning

Year-end is right around the corner which means new calendars, appointment books and planners for many homes and businesses. Despite the rise of the digital age, paper calendars are still popular and have shown increased sales in recent years. Plus, as a percentage of sales of promotional products, calendars have held steady or increased slightly … Continue reading Mark the Date for Year-End Planning