Home Décor Trends in Promo

More people than ever are taking an interest in the aesthetics of home décor, thanks to the presence of social media platforms that provide endless inspiration. From fabrics to furniture, fixtures and fittings; home décor trends are influencing people’s preferences everywhere heading into 2020. Here are some of the fastest growing home décor trends, and … Continue reading Home Décor Trends in Promo

7 Tips to Change How you Tailgate

The tradition of tailgating before sporting events has evolved from just enjoying a six-pack on the back of someone’s pickup. Today’s tailgates are elaborate parties packed with gourmet-level food, delicious craft drinks and entertainment that appeals to every fan. Brands who want to get noticed on game day should get in on this lucrative market … Continue reading 7 Tips to Change How you Tailgate

The Best Brands to Fire Up Your Next Tailgate

As summer winds down, it's time to get ready for tailgate season! Since 73% of tailgaters will spend more than $200 on supplies this season, distributors have a big opportunity to throw their promo in the ring to get some tailgating attention - and dollars. (1) These brands will bring the fun to any tailgate … Continue reading The Best Brands to Fire Up Your Next Tailgate

Are You an Insulation Expert?

According to a third-party survey, the top three words end users think of to describe the Koozie® brand are: insulated, cold and chill. With 40 years of experience, it is no wonder the Koozie® brand is known as THE insulation expert! Learning more about how insulation works positions you as a product expert and can … Continue reading Are You an Insulation Expert?

5 Surprising Promo Life Hacks

Promotional items are the most highly regarded form of advertising (1), but you may be surprised to know they can be useful in unexpected ways when you find the right hack. From promo classics to seasonal top-sellers, here are five life hacks to make your next promo even more functional and memorable. 1 - Carry … Continue reading 5 Surprising Promo Life Hacks

10 Reasons the Koozie® Triple is Better

At BIC Graphic NA, the #46173 Koozie® Triple Vacuum Tumbler is one of our favorite products, and for good reason. With a great design and superior performance, it is no surprise this multi-function drinkware quickly became a best-seller since launching last year. Here are our top 10 reasons why the Koozie® Triple is better for … Continue reading 10 Reasons the Koozie® Triple is Better

Ring Up More Sales to the Retail Vertical Market

Retail sales in the U.S. hit a record $6 trillion in 2018, which is a significant increase from 2009’s record low of $4.06 trillion just 10 years ago. This is good news for the promo industry (and most other industries) because retail sales are an indicator of trends in consumer spending, which drives nearly 70% … Continue reading Ring Up More Sales to the Retail Vertical Market

How to Relax and Grow Sales this Summer

Summer is the perfect season to enjoy time with friends and family while relaxing in the sunshine. Taking some time to unwind is not only good for mental and physical health but can also help people return to work more productive and effective. (1) Promotional products that enhance summer leisure activities can help people relax … Continue reading How to Relax and Grow Sales this Summer

Motivate New Sales with Fitness Promos

A variety of factors are contributing to the health and fitness boom in the US including health insurance costs, wearables, budget-friendly gym options and streaming services. This $30 billion industry has grown 3-4% every year in the last decade, and the growing number of fitness options and services means this progress will most likely continue. … Continue reading Motivate New Sales with Fitness Promos