Athletic activity among Americans has steadily increased since 2013, even gaining 1.6 million participants since just 2017. According to the Physical Activity Council, athletic participation in fitness sports, individual sports, team sports, outdoor sports, etc. is being integrated back into the daily lives of many consumers. (1) We already know there is a lot of … Continue reading Get Your Sales in Shape with Athletic Brands
Get Promo Ready for Game Day
Football is America’s most popular sport – and by a long shot. In a recent Gallup poll, the popularity gap between football and second-place basketball was 26 percentage points. (1) Players and fans can be extremely passionate about their team, which presents a big opportunity for sales of gridiron-related promotional products. Here are our tips … Continue reading Get Promo Ready for Game Day
Score Big by Selling to Tailgaters
Once upon a time tailgating was simply a six-pack and some hot dogs in the stadium parking lot. Fast forward to today and tailgating is its own event – and people are willing to spend big to make their tailgating time memorable. In fact, up to $12 billion is spent on tailgating activities in the … Continue reading Score Big by Selling to Tailgaters
A KOOZIE® Can or Bottle Kooler for Every Activity
Summer and fall provide the perfect weather to spend time outdoors doing all the things you love. Everyone knows how KOOZIE® can koolers make a great tailgating accessory, but did you know there is a KOOZIE® can/bottle kooler for every occasion? Here are some of our best styles matched up with some of our favorite … Continue reading A KOOZIE® Can or Bottle Kooler for Every Activity
What’s New This Month? July 2018
BIC Graphic NA is pleased to announce over 55 new products across nine categories launching in July 2018! Here are some of our favorite new items: Writing Instruments Just in time for back to school, the #55882 Spinner Highlighter is sure to be the highlight of your day! This useful tri-hand spinner has green, yellow … Continue reading What’s New This Month? July 2018
Achieve More by Selling to Schools
Specializing in specific industries is one way to grow your promo business, and as one of the largest sectors in the promo industry, education may be a great place to focus. This industry includes more than just schools, colleges and universities. Testing companies, textbook manufacturers, recruiters, tutoring companies, libraries, and school supply distributors are all … Continue reading Achieve More by Selling to Schools
Golf Tournament Checklist
Summer is just over 100 days away which means golf tournaments are right around the corner! Golf generates more than 3.9 billion in charity giving annually – more than any other sport. These dollars are donated by 24 million Americans who play 465 million rounds of golf at 15,200 facilities across the U.S. [1] As … Continue reading Golf Tournament Checklist
A Dozen Imprint Ideas for Your Next Dozen
Imprinted golf balls are essential for tournament giveaways, events, corporate gifting, and reward/incentive programs. Whether your target audience is the novice, recreational golfer or aspiring professional, BIC Graphic NA has you covered. To really be memorable, why not go beyond your standard imprint message? Here are 12 ideas to turn your next dozen in to … Continue reading A Dozen Imprint Ideas for Your Next Dozen
Golf is ~NOT~ Dead
We’ve all heard that Millennials are killing off a variety of products and industries, but is golf really on that list? Two years ago it seemed the millennial generation was not picking up the game as older players were aging out, and it was having a huge impact on the sporting-goods industry as a whole. … Continue reading Golf is ~NOT~ Dead
Top 10 Promo Products for Summer Camping
Promo products for camping? Who would have thought.