Today we honor members of our Web Team for their parts in developing and launching the all new bicgraphic.com! This group collaborated and worked together to find success on this long-term project demonstrating our One Team People Power, and ended up delivering an exceptional web experience for our customers. Melissa Deisher, Sales Operation Associate Melissa has … Continue reading BIC Graphic NA Heroes: Our Web Team
Customized pens have been a long-standing favorite among businesses looking to boost their brands. In fact, writing instruments accounted for more than $1.5 billion of total promo industry sales in 2018 – behind only wearables and drinkware. (1) But with promotional writing instruments generating 3,000 impressions throughout their lifetime, clients want options to find the … Continue reading Write Your Story with the Right Souvenir® Pen
Understanding the trends shaping consumer behavior can help establish your business goals and guide your marketing efforts. Plus, showing you’re knowledgeable when it comes to what is hot in the market positions you as an expert that your customers will return to time and time again. From personalization to inclusion and private label brands – … Continue reading Top 5 Buying Trends for 2020
At BIC Graphic NA, we are all leaders driven by a core set of values called our People Powers. Everyday we leverage these People Power to create energy, win the right way and deliver amazing experiences that WOW! Here's an inside look at what each of our People Powers means to us, and why we … Continue reading How BIC Graphic NA Heroes are Made
Swag bags are a special event essential, and a great way for companies to gain brand exposure. In fact, a survey of close to 15,000 people revealed that 56% of respondents said their impression of a company improved after receiving a branded promotional gift. (1) However, we agree with the event management/ticketing experts at Eventbrite that … Continue reading What Should Go in a Swag Bag?
There's lots to love with 14 new products launching in February! Get ready for golf season with new gear from Titleist® and Wilson®, carry everything you need with new bags from Koozie® and Osprey®, and strive to be greener with reusable straws or reef-friendly sun protection. Plus new items in Meeting, Technology, ATF and more! … Continue reading Look What’s New for February 2020