Koozie Group Blog back to school, Market Insights

Top 10 Back to School Ideas for 2021

Summer is in full swing so now is the time to start selling back-to-school promotions! Between campus bookstores building their inventory, PTA's and administrators figuring out what the return to in-person learning looks like and branded merchandise for the education and collegiate sector - there are plenty of promo opportunities to get excited about! Here … Continue reading Top 10 Back to School Ideas for 2021

Whats-Trending-w-College-students
Koozie Group Blog back to school

What’s Trending with Students in 2021

There are 21.4 college students in the U.S. with $376 billion in spending power, and smart brands know that marketing to students can create lifelong customers for brands. (1) Most college students are influenced by a brand’s authenticity as well as than their advertising, partly because of their use of ad-free streaming services and ad … Continue reading What’s Trending with Students in 2021

Koozie Group Blog back to school, BIC Graphic News

BIC Graphic NA Donates Over 55,000 Items to Marjorie’s Hope for Pasco County Schools

Last week, BIC Graphic NA delivered a donation of over 55,000 items to the Marjorie’s Hope organization to benefit students at Pasco County Schools. The contribution included a variety of backpacks, pens, and ear buds which will be used as school supplies. “I am so excited that Marjorie’s Hope will be able to help so … Continue reading BIC Graphic NA Donates Over 55,000 Items to Marjorie’s Hope for Pasco County Schools

Koozie Group Blog back to school, chairs, organization, Product Trends, sports, sunglasses

Achieve More by Selling to Schools

Specializing in specific industries is one way to grow your promo business, and as one of the largest sectors in the promo industry, education may be a great place to focus. This industry includes more than just schools, colleges and universities. Testing companies, textbook manufacturers, recruiters, tutoring companies, libraries, and school supply distributors are all … Continue reading Achieve More by Selling to Schools

Koozie Group Blog back to school, organization

Technology & Promo in the Classroom

Technology has changed educational processes by streamlining file sharing between teachers and students and improving accessibility for resources, assignments or exams. Teachers value the benefits of technology in the classroom, believe tech is motivational and helps them expand on classroom content. [1] Educational technology leaders expect half of their learning materials to be digital by … Continue reading Technology & Promo in the Classroom

Koozie Group Blog back to school, organization

Don’t Write Paper Planners Off Just Yet

Despite the rise of organization, schedule and calendar apps, sales of printed appointment books and planners grew to $342.7 million in recent years. [1] In a time when digital devices can do mostly anything, phones and tablets may not be the best planning tools. Here are ten reasons fitting your schedule neatly into a paper … Continue reading Don’t Write Paper Planners Off Just Yet