Why BIC® Brand?

As the exclusive supplier of BIC® brand promotional products in the industry, BIC Graphic NA knows the BIC® name stands for superior quality, reliability, and safety. Each BIC® product has at its core our values of innovation, simplicity, and reliability. You can count on BIC® products working every time, everywhere. With fresh designs, unending color … Continue reading Why BIC® Brand?

What’s New this Month? April 2019

BIC Graphic is pleased to announce over 45 new products across six categories launching in April!  Here are some of our favorite new items: Writing Instruments The Souvenir® story continues with the modern pop styling of the #55983 Souvenir® Fuse Pen. The unique grip, white barrel, chrome accents and a branded Souvenir® band near the plunger … Continue reading What’s New this Month? April 2019

What’s New This Month? March 2019

We’re so excited about our new March products, we couldn’t wait to share them with you! BIC Graphic is pleased to announce over 25 new products across six categories launching in March 2019. Here are some of our favorite new items. Golf: Zero Friction™ Brand The Zero Friction™ Brand pushes beyond the boundaries in the … Continue reading What’s New This Month? March 2019

2019 Trade Show Takeaways

Every year the BIC Graphic NA team looks forward to the January tradeshows for the opportunity to connect with our customers and showcase our latest products. In addition, walking the shows to see all the new items that are debuting in the promo space is inspiring and informative. So, from retail influences to light-up tech … Continue reading 2019 Trade Show Takeaways

How to be a Promo Powerhouse

As a distributor, you know the benefits of using promotional products to market a business. In fact, 85% of promo recipients recall the advertiser and promotional products are the most highly regarded form of advertising. (1) In addition to providing effective promotional items for your clients, sharing your creative expertise can help you become a … Continue reading How to be a Promo Powerhouse

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Business Services = Business Growth

Running a service-based B2B business requires a different approach than marketing a product, even though people are always looking for reputable and reliable services. Connecting with clients and staying top-of-mind are crucial to continued success as a business services provider. (1) So, what exactly are business services? According to D&B Hoovers, (2) companies in this … Continue reading Business Services = Business Growth

What’s New This Month? February 2019

With new items in Meeting, Outdoor and Drinkware there’s a lot to love about all the new products launching this month!  Be sure to check out the expansion of the KOOZIE® brand with KOOZIE® Kamp products and great additions across several categories. Here just a few of our favorite new February items:   Meeting Get … Continue reading What’s New This Month? February 2019

What’s New This YEAR? 2019

Here at BIC Graphic NA we are excited about what’s to come in 2019 and providing distributors the latest promotional product solutions that end users will love. As an industry-leading supplier we will continue to focus on innovation in new product development, marketing materials and customer experience enhancements in the year to come. Marketing Materials … Continue reading What’s New This YEAR? 2019

Promo Ideas to Ensure More Insurance Sales

It's no secret that insurance is big business in the United States. In fact, US insurance industry net premiums written in 2017 totaled $1.2 trillion and the US insurance industry employed 2.6 million people in 2016. [1] Promotional products are used heavily by this industry and with that kind of budget and workforce, this is one … Continue reading Promo Ideas to Ensure More Insurance Sales