4 Trends to Watch this Fourth of July

More than three-quarters of consumers typically celebrate Independence Day with cookouts, picnics, fireworks, parades, and travel. In 2020, fewer people attended community gatherings and instead opted for at-home celebrations to feel safe and adhere to guidelines put in place due to the pandemic. Even though the parties looked different, those who celebrated still spent an … Continue reading 4 Trends to Watch this Fourth of July

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Spotlight on Outdoor Events and Entertainment

After more than a year of everything virtual, outdoor events are ready to take off this summer due to the CDC relaxing guidelines as more Americans are vaccinated against COVID-19 (1). Americans love entertainment and they've missed it over the last year! In fact, did you know that entertainment is a consumer’s biggest expense after … Continue reading Spotlight on Outdoor Events and Entertainment

USA-Made is Back in a Big Way

Promo professionals have experienced their share of challenges in recent years when it comes to goods and materials produced overseas. First there was dealing with unpredictable pricing due to tariff changes, and now COVID-19 has caused disruptions that are shifting global supply chains. According to Forbes, the increased interest in reshoring has accelerated more since … Continue reading USA-Made is Back in a Big Way