October is Breast Cancer Awareness Month, a time to draw attention to the disease that the World Health Organization says is the most common type of cancer among women worldwide. (1) Sadly, in just the United States alone, one in eight women will be diagnosed with this disease in her lifetime. It affects men, too, however. An estimated 2,710 males in the US are expected to be diagnosed with breast cancer in 2022. (2)

Getting the word out about this disease is important, and when it comes to spreading awareness about a cause through promotional giveaways, writing instruments are an excellent choice. They are cost-effective, which means they can be purchased in bulk at an affordable price. Plus, they have long messaging exposure and can easily be carried around and shared.

One type of writing instrument that’s great for helping people think pink (the color of Breast Cancer Awareness Month) is the highlighter. Not only can it be used to emphasize important passages of text when conducting research about this disease, but it can also feature a pink-colored barrel and ink to help keep this important month top of mind whenever you use it.

Koozie Group has a variety of different styles of highlighters to choose from, including our #BLG BIC® Brite Liner Grip™, which has vibrant ink and a texturized rubber grip for comfort. It also comes in a three-pack!

Check out all our pink highlighters here. For more information on Breast Cancer Awareness Month, visit www.nationalbreastcancer.org/breast-cancer-awareness-month.

Fun Fact: If you’re conducting online research about breast cancer, several of our highlighters can help with that, too. These particular writing instruments feature a stylus at one end, such as our #55841 Neon Stylus Highlighter-Pen Combo, so that you can easily switch from paper to touchscreen.

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