According to a special report from the Outdoor Industry Association (OIA), more Americans have engaged in outdoor recreation over the past year. In fact, during the pandemic people sought out socially-distanced outdoor activities to safely spend time with loved ones, for exercise/health and to reduce screen-time fatigue. Sunshine over screen time, anyone? Even better, these … Continue reading The Best Promo Products for Outdoors Fun
Outstanding Outdoor Case Studies
Outdoor recreation generates $887 billion in consumer spending every year, but there are more than just financial benefits to spending time in the great outdoors. Studies have shown that in addition to economic growth, outdoor recreation delivers benefits that help healthy, happy communities thrive. (1) Those impressive stats are hard to ignore – especially when … Continue reading Outstanding Outdoor Case Studies
Spotlight on Outdoor Events and Entertainment
After more than a year of everything virtual, outdoor events are ready to take off this summer due to the CDC relaxing guidelines as more Americans are vaccinated against COVID-19 (1). Americans love entertainment and they've missed it over the last year! In fact, did you know that entertainment is a consumer’s biggest expense after … Continue reading Spotlight on Outdoor Events and Entertainment
Inspire Adventure with the Newly Refreshed Osprey® Daylite Series
The Osprey® Daylite Family embodies versatility for brands who want to make a bold and memorable statement with maximum impressions. Including styles that are technical enough for the trail but also casual enough for travels abroad, weekend getaways or workday commutes. This combination of technical, lifestyle and travel make Daylite® packs perfect for every day. … Continue reading Inspire Adventure with the Newly Refreshed Osprey® Daylite Series
Promotional Products 101: The Basics
Knowing more about the different promotional products categories is one way to set yourself up for success. Offering a diverse range of products can help you reach new audiences, appeal to different vertical markets and help grow your business. Check out these articles on some of the top-selling product categories, and enhance your promo expertise … Continue reading Promotional Products 101: The Basics
BIC Graphic NA Enters Exclusive Supplier Partnership with ORCA
BIC Graphic NA is pleased to announce a new and exclusive supplier partnership with ORCA (Outdoor Recreation Company of America). Founded in 2012, ORCA was created by outdoor enthusiasts for outdoor enthusiasts with the goal of creating an American made, roto-molded cooler that could beat out all the rest. This new partnership adds hard-sided coolers … Continue reading BIC Graphic NA Enters Exclusive Supplier Partnership with ORCA
What We’re Thankful For
In business most people strive for happiness and productivity. However, it can be difficult and stressful to be as productive as we’d like to be, which can lead to feeling unhappy. So, is it really our circumstances that prevent us from feeling content and motivated or is it just a state of mind? (1) The … Continue reading What We’re Thankful For
Home Décor Trends in Promo
More people than ever are taking an interest in the aesthetics of home décor, thanks to the presence of social media platforms that provide endless inspiration. From fabrics to furniture, fixtures and fittings; home décor trends are influencing people’s preferences everywhere heading into 2020. Here are some of the fastest growing home décor trends, and … Continue reading Home Décor Trends in Promo
Brand Spotlight: GRILLIGHT™
Grillight’s premium accessories stand out from the crowd, while providing necessary solutions to common grilling issues. Their tools offer patented features like built-in LED flashlights, gravity lock tongs and magnetic aprons that you can’t find anywhere else. Impress customers and employees with memorable gifts from Grillight. Who is GRILLIGHT™? They say to be successful you … Continue reading Brand Spotlight: GRILLIGHT™
Brands Taking a Stand
According to a recent survey, consumers want the businesses they support to engage in social and political issues, especially on social media. In fact, 73% of 18-34 year old shoppers expect brands to speak up for causes they support. This sentiment doesn’t just resonate with a Liberal audience. 52% of those who identify as Conservative … Continue reading Brands Taking a Stand