What’s New this Month? April 2019

BIC Graphic is pleased to announce over 45 new products across six categories launching in April!  Here are some of our favorite new items: Writing Instruments The Souvenir® story continues with the modern pop styling of the #55983 Souvenir® Fuse Pen. The unique grip, white barrel, chrome accents and a branded Souvenir® band near the plunger … Continue reading What’s New this Month? April 2019

Why-Clients-Love-Eco-Friendly-Brands

Why Clients Love Eco-Friendly Brands

Younger consumers are spending more overall than previous generations  and emerging patterns show they favor sustainable brands. According to Nielsen's 2015 Global Corporate Sustainability Report, 66% of consumers say they will spend more on a product if it came from a sustainable brand, and when it comes to Millennials that number can be has high … Continue reading Why Clients Love Eco-Friendly Brands

2019 Trade Show Takeaways

Every year the BIC Graphic NA team looks forward to the January tradeshows for the opportunity to connect with our customers and showcase our latest products. In addition, walking the shows to see all the new items that are debuting in the promo space is inspiring and informative. So, from retail influences to light-up tech … Continue reading 2019 Trade Show Takeaways

Resolve to Make 2019 a Great Year

Approximately 41% of people make New Year’s resolutions to help kick of the year with life improvements. However, only 9.2% of those people successfully follow through to make the change. (1) Luckily, promotional items and campaigns can be a useful tool to help people commit to their resolutions and achieve their goals. Be Organized Many … Continue reading Resolve to Make 2019 a Great Year

Fall for Autumn’s Hottest Trends

Trends are a powerful thing for providing insight into what’s popular right now as well as what’s next in the promo industry. Understanding product trends can help you develop better business ideas and solutions for your clients. Here are the trends lighting up the promo industry as we head into autumn. Illumination - Name in … Continue reading Fall for Autumn’s Hottest Trends

Tired of the Same Old Promotional Products?

When you need a truly custom product look no further than the Universal Source™ brand from BIC Graphic. The Universal Source™ brand is your go-to resource for custom products you can’t find anywhere else. We specialize in taking ideas from concept to production and create products that best represent your brand through one-of-a-kind customization. BIC … Continue reading Tired of the Same Old Promotional Products?

Small but Mighty! The Great Influence of USBs

Did you know USB drives are the most influential promotional product in terms of swaying opinions? While younger male consumers (ages 18-44) are most likely to own a logoed USB drive, the value of this powerful promo doesn’t end there. 45% of U.S. consumers own promotional USB drives and 91% of people keep them because … Continue reading Small but Mighty! The Great Influence of USBs

What’s New This Month? April 2018

BIC Graphic North America is pleased to announce over 40 new products across seven categories launching in April 2018! Here are some of our favorite new items: Writing Instruments BIC Graphic NA is introducing colored pencils to our writing instrument assortment! Three different sets are launching this month, including the #55874 7-Piece Erasable Colored Set. … Continue reading What’s New This Month? April 2018