Since 2000 Cool Gear® has brought a spirited approach to hydration through leading innovation and style. They stand apart from the crowd by making ordinary drinkware look extraordinary and deliver new designs that you haven’t seen before. The designers at Cool Gear® use over 20 years of experience to make everyday items more colorful with … Continue reading Brand Spotlight: Cool Gear®
Brand Spotlight: HoMedics®
The HoMedics brand is all about creating a healthy home environment to help people relax and de-stress. Originally founded over 30 years ago by entrepreneurs Ron Ferber and Alon Kaufman, HoMedics is widely recognized for its home massage products. While it is still a leader in massage technology today, HoMedics also offers a full line … Continue reading Brand Spotlight: HoMedics®
The Best Brands to Fire Up Your Next Tailgate
As summer winds down, it's time to get ready for tailgate season! Since 73% of tailgaters will spend more than $200 on supplies this season, distributors have a big opportunity to throw their promo in the ring to get some tailgating attention - and dollars. (1) These brands will bring the fun to any tailgate … Continue reading The Best Brands to Fire Up Your Next Tailgate
BIC Graphic NA Enters Exclusive Partnership with GRILLIGHT®
BIC Graphic NA is pleased to announce a new and exclusive partnership with Grillight. Grillight tools eliminate the struggle of holding utensils, flashlights, plates and food while grilling in low light or smoky grill conditions. Their innovative grill accessories were developed to stand out from the crowd, while providing necessary solutions to common grilling issues. … Continue reading BIC Graphic NA Enters Exclusive Partnership with GRILLIGHT®
What’s New This Month? June 2019
BIC Graphic NA is pleased to announce two new retail partnerships and over 20 new products across nine categories launching in June! Here are some of our favorite new items: Barbecue Better with GRILLIGHT® Grillight tools eliminate the struggle of holding utensils, flashlights, plates and food while grilling in low light or smoky grill conditions. … Continue reading What’s New This Month? June 2019
Partner Brand of the Month: Tervis® Drinkware
Tervis offers drinkware that encourages the everyday celebration of all life’s moments. The combination of simple functionality and endless opportunity of this iconic drinkware helps people experience their passions. BIC Graphic NA is certainly proud to be the exclusive Tervis partner in the promotional industry. A Bit of History In 1946 two Detroit engineers, Frank … Continue reading Partner Brand of the Month: Tervis® Drinkware
Product Safety Assurance and Brands
Using a Supplier with high product safety standards is one way to ensure items for your clients are aligned with their values. BIC Graphic NA is an industry leader in complying with product safety and regulation standards that we stand behind so you can feel confident. In the promotional products industry, there is growing pressure … Continue reading Product Safety Assurance and Brands
Consumer Research Shows Promotional Products Can Affect Self-Image
According to a new study in the Journal of Consumer Research, certain brands have personalities that can actually change the way some people feel about themselves. Brands like Cartier, Harley-Davidson and Nike are perfect examples of brands with appealing personalities - and those personalities rub off on consumers when they use them. It affects how … Continue reading Consumer Research Shows Promotional Products Can Affect Self-Image