When it comes to gift-giving campaigns, knowing what’s hot can set businesses apart from the competition when they want to surprise and please recipients. One way to make a gift special is to give an item from a recognizable brand name.

Many people are under the impression that retail brands aren’t budget inclusive, but that is not the case. There are items from well-known brands that appeal to a variety of activities and passions at a range of price points.

Here are our suggestions for how giving retail brands can get your clients noticed this holiday season.

Trending Tech

It’s no surprise that mobile tech items will continue to be one of the hottest gifts this season. We live in a technology-centric world and people either have the latest gear or want the latest gear. Not only are they memorable, but tech gifts show the giver is on-trend and knowledgeable about what end users want. (1)


#32270 Jam® Chill Out Bluetooth® Speaker – This speaker may be small, but it delivers massive crisp sound that will liven up any party. Provides up to 8 hours of play time and is IP67 rated waterproof.

#32333 myCharge® Unplugged 3K Wireless Power Bank – This dual-use power bank provides a little something extra with the ability to wirelessly charge Qi-enabled devices while also using the wired connection to charge two devices at once.

Practical Gifts are Perfect

Just because a gift fulfills a need, that doesn’t make it boring or unwanted. People are often thankful to receive practical gifts they can really use versus something that may just add to a cluttered space. Plus, it’s good business to give gifts that can be used every day for even more brand impressions. (2)



#25036 JAFFA® Round Brushed Zinc Coaster – The brushed zinc finish creates a rich accent for this leather coaster. Available with medallion, wrap-around or full-color imprint options.

#ESTB BIC® Esteem® Pen – This twist-style ballpoint pen has polished lacquer finishes and 24K gold-plated accents to make a memorable impression for your brand. Refillable, with black velour sleeve included.

Cheers to You

Holiday celebrations are made merrier with food and drink, so it only makes sense that high-quality drinkware is always well received. Tumblers and glassware may be gift-giving staples, but drinkware from well-known brands can show off the latest trends while providing an item that provides maximum brand exposure and positive recognition.


#46251 Tervis® Stainless Steel Tumbler – 30 oz. – Leave a lasting impression with a versatile, premium grade, copper-lined 18/8 stainless steel tumbler from one of the hottest names in drinkware.

#46238 Silipint™ Straight Up Pint Glass – 16 oz. – This colorful, versatile point glass lends itself perfect to corporate gift giving. Even better? Add the #46288 Silipint™ Travel Lid for a memorable gift that is ready to go anywhere.

Get Social

Sustainable gift-giving is having a moment, as more people want to support brands that align with their own core values. Businesses who prioritize corporate social responsibility may want to give gifts from brands that minimize environmental impacts and positively benefit their communities. (3)



#A9575 Alternative® The Champ Sweatshirt – This perfectly executed, unisex sweatshirt is made of eco-fleece, a U.S.A. fabric containing organic and recycled materials.

#16091 Osprey® Centauri – This stylish pack is backed by Osprey’s All Mighty Guarantee, contains no BPA or PVC/phthalates, is shipped in recycled/recyclable packaging and produced in facilities with fair labor practices.

Find even more gifts from your favorite brands at bicgraphic.com.

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