The 2018 holiday season saw an increase in corporate gift-giving, as 10% of companies planned to spend more and give more than the year before. The trend is expected to continue this year, and companies planning to engage in employee and client gift-giving will want their gifts to bear imprinted logos. When it comes to … Continue reading Cool & Collected Gift Giving
The Best Brands to Fire Up Your Next Tailgate
As summer winds down, it's time to get ready for tailgate season! Since 73% of tailgaters will spend more than $200 on supplies this season, distributors have a big opportunity to throw their promo in the ring to get some tailgating attention - and dollars. (1) These brands will bring the fun to any tailgate … Continue reading The Best Brands to Fire Up Your Next Tailgate
BIC Graphic NA Grows KAPSTON® Brand with New San Marco Bag Collection
BIC Graphic North America has further expanded their KAPSTON® brand with the San Marco collection. The new collection of four cotton canvas bags was designed to appeal to the KAPSTON® target audience of Millennial professionals and executive travelers from 25 to 34 years old. Since debuting in 2016, the KAPSTON™ brand has now grown to … Continue reading BIC Graphic NA Grows KAPSTON® Brand with New San Marco Bag Collection
The Problem with Plastic: Getting Ready for Single-Use Bag Bans
It’s no surprise that in March of next year, New York is joining California and Hawaii in banning single-use plastic bags state-wide. These store and supermarket staples are estimated to have only a 12-minute lifespan from first use to being discarded. However, some of these bags take 10 to 1,000 years to decompose, and shoppers … Continue reading The Problem with Plastic: Getting Ready for Single-Use Bag Bans
Choosing the Right KAPSTON® Collection
The KAPSTON® brand is comprised of lifestyle bag collections, all crafted with durable materials and distinctive details. With five unique collections and a range of products from fanny packs to luggage; there is a KAPSTON® item that is perfect for every client and occasion. Use this handy buyer’s guide to help your clients pick the … Continue reading Choosing the Right KAPSTON® Collection
What’s New this Month? July 2019
BIC Graphic NA is excited to announce a new apparel partnership with HanesBrands plus over 65 new products across nine categories launching in July! Here are some of our favorite new items: Apparel BIC Graphic NA and HanesBrands have come together to offer you a one-stop promotional products and apparel solution! This new, exclusive partnership … Continue reading What’s New this Month? July 2019
KAPSTON® Collections for Compelling Campaigns
A Convention & Visitors Bureau was looking to increase knowledge about events and draw more visitors to their region. Knowing the power of promotional products, they turned to the KAPSTON® Pierce Collection to build a cohesive year-long campaign to promote their message. A Warm Welcome The CVB launched a targeted digital advertising campaign to draw … Continue reading KAPSTON® Collections for Compelling Campaigns
Are You an Insulation Expert?
According to a third-party survey, the top three words end users think of to describe the Koozie® brand are: insulated, cold and chill. With 40 years of experience, it is no wonder the Koozie® brand is known as THE insulation expert! Learning more about how insulation works positions you as a product expert and can … Continue reading Are You an Insulation Expert?
The Best Brands for Your Clients Needs
When your clients are looking for brands that specialize in a specific target market or trend, you can count on BIC Graphic NA to provide exactly what they need. After all, we have the best brands in the business! Here is a collection of our favorite brand partners and the specific markets that they appeal … Continue reading The Best Brands for Your Clients Needs
Ride Safer with Bike Promos
Motorcycle crashes involving other motor vehicles continue to account for nearly 50% of all motorcyclist deaths in the U.S. Riders are at more risk than other drivers because they lack many of the same safety features of automobiles. (1) Unfortunately, after a crash involving a motorcycle, drivers often state they did not see the rider … Continue reading Ride Safer with Bike Promos