Big things are happening at BIC Graphic NA in 2020. Check out some of the great things coming your way including our new website, year-long special offers, the hottest new products and valuable tools to help grow your business. The ALL NEW bicgraphic.com Discover the all new bicgraphic.com - it's really all you need! With … Continue reading What’s New for 2020?
Think Green to Earn Green
Climate change continues to draw attention around the world, and students are having a big impact in the environmental movement. Young people involved in environmental issues see the value of strength in numbers, but also understand there can also be a positive impact when individuals make better choices. (1) The commitment of young people to … Continue reading Think Green to Earn Green
Ring Up More Sales to the Retail Vertical Market
Retail sales in the U.S. hit a record $6 trillion in 2018, which is a significant increase from 2009’s record low of $4.06 trillion just 10 years ago. This is good news for the promo industry (and most other industries) because retail sales are an indicator of trends in consumer spending, which drives nearly 70% … Continue reading Ring Up More Sales to the Retail Vertical Market
Motivate New Sales with Fitness Promos
A variety of factors are contributing to the health and fitness boom in the US including health insurance costs, wearables, budget-friendly gym options and streaming services. This $30 billion industry has grown 3-4% every year in the last decade, and the growing number of fitness options and services means this progress will most likely continue. … Continue reading Motivate New Sales with Fitness Promos
Business Services = Business Growth
Running a service-based B2B business requires a different approach than marketing a product, even though people are always looking for reputable and reliable services. Connecting with clients and staying top-of-mind are crucial to continued success as a business services provider. (1) So, what exactly are business services? According to D&B Hoovers, (2) companies in this … Continue reading Business Services = Business Growth
Sales Inspiration for the Religion Vertical Market
There are 316,532 religious congregations in the US working to spread their message, and promotional products can help these groups reach and influence people in their communities. [1] The majority of people who receive a promo item are more likely to have a favorable impression of the organization who gave it to them, creating ambassadors … Continue reading Sales Inspiration for the Religion Vertical Market
Insurance Companies Prefer USA Made Products
With a mission focused on safety and protection, it is no surprise that 70% of insurance and financial companies prefer to buy USA-made promo products. [1] Domestically sourced products are held to applicable safety and quality standards that align with the insurance industry. As the country and the promo industry braces for the new tariff … Continue reading Insurance Companies Prefer USA Made Products
Celebrate the New Year with New Sales
New Year’s Eve is one of America’s favorite holidays, and 92% of US adults celebrate the occasion every year. (1) With cities, businesses and individuals planning celebrations that will be attended by hundreds of thousands of revelers there is plenty of opportunity for promo to add to the party. One of the biggest party nights … Continue reading Celebrate the New Year with New Sales
Secure More Promo Sales by Targeting These Vertical Markets
A vertical market focuses on a specific industry, demographic or niche. Vertical marketing concentrates on creating products and services that are desirable for that specific audience. BIC Graphic NA has analyzed the top sellers and latest trends in the most popular industries, and used this research to provide guidance selling to these vertical markets. Use … Continue reading Secure More Promo Sales by Targeting These Vertical Markets
A Case for USBs
When it comes to promos, USBs make a big impact with 45% of US consumers owning a promotional flash drive. (1) Here are three case studies that demonstrate how these popular and functional promo items can help a business or organization spread their brand message. A Case for Higher Learning Item: #32175 8GB Custom USB … Continue reading A Case for USBs