Our world of increased connectivity is great – especially now, when people aren’t getting together in person. In addition to providing multiple ways to communicate one-on-one, digital mediums now give businesses more opportunities than ever to get exposure for their brands.

While connectivity is good, increased visibility also means that sometimes people tune things out. As a business, you certainly don’t want your audience disregarding your messages as white noise. One solution? Look for ways to grab consumers’ attention with tangible items that are special, so people take notice.

Promotional products allow businesses to be creative and think outside-the-box about how they want to present their brand. While top-sellers have a proven track record of success, unique “wow” items can be memorable and even essential to stand out from the competition.

Here are 10 timely, creative and unique promotional product ideas to impress.

1 – All-in-One Home Office Essentials

32411-Office-Essentials-KitPeople working from home will surely appreciate the handy items in the #32411 Office Essentials Kit. The 5-in-1 mini desk organizer helps keep things tidy with a mini pen, yellow adhesive notes, 3” ruler, lose leaf paper and sticky flags in a convenient foldable case. Add that to a notebook with pen and a dispenser that holds both tape and sticky memo tape, and you have a kit that is as useful as it is memorable.

2 – Trendy Tech


If you’re looking to upgrade your home office and make a statement on your next video meeting, the #32347 LED Message Board Bluetooth® Speaker can help get your message across. This fun, multi-function promo takes the popular social media trend of message boards to the next level by including a Bluetooth® Speaker that can play your favorite music for up to 5 hours. Includes a 100-piece message and symbol assortment for customized messages, plus a generous imprint area.

3 – Promos with Added Protection

MPAB3A-BIC-Antimicrobial-Mouse-PadIn an time when extra cleaning and disinfecting is the new normal, the #MPAB3A BIC® Antimicrobial Mouse Pad displays a vivid full color imprint in a safe way. An antimicrobial preservative is incorporated into the fabric of the mouse pad to protect the surface by suppressing growth of bacteria, fungi and dust mites. Along with our antimicrobial writing instruments, these mouse pads are the perfect promos for the healthcare, hospitality and education vertical markets.

4 – Light-Up Logos

Help your brand shine with the #55996 Souvenir® Merlin Light-Up Pen. Writing instruments generate 3,000 impressions in their lifetime so make sure your message stands out! This exclusive Souvenir® pen is sure to get people’s attention with a modern design and laser engraved, light-up imprint.


5 – Fanny Packs are Back!

16113-Koozie-Rowdy-Fanny-Pack-KoolerSeen everywhere from fashion runways to influencers’ Instagrams, there’s no denying fanny packs are cool again. In fact, fashion accessories sales are growing and the fanny pack’s booming revival is a big reason why. (1) More than your average waist pack, the #16113 Koozie® Rowdy Fanny Pack Kooler holds 3 cans of your favorite beverage and keeps them chilled with a heat-sealed PEVA liner. Plus, the front zippered pocket holds other essentials while keeping your hands free. This fanny pack is a great companion for solo hikes or dog walks during social distancing, and will keep your cans close-by and out of shared coolers at future get togethers.

6 – Awesome Augmented Reality

1505-DIY-Projects-CalendarSocial distancing means more time and home, so many people are taking advantage of this time to tackle DIY project lists. The #1505 DIY Projects Calendar from Triumph® Calendars includes 12 DIY videos using the Pixaction 2.0 app so you can watch it, do it and make it! Keep your brand in front of customers for a whole year with the unique (and useful) augmented reality via Pixaction 2.0 technology.

7 – Multi-Use Drinkware

Howard-Glass-Vacuum-TumblerThe distinctive #46270 Howard Glass Vacuum Tumbler not only keeps beverages hot or cold for hours, but it gives you the ability to drink out of a glass or stainless steel tumbler! The push-on, spill-resistant lid with slide opening fits on both the detachable glass inner and double-wall vacuum insulated stainless steel outer. A great work-from-home essential, you can even use each component separately – keeping a glass of water nearby and keeping your coffee hot for hours while you work.

8 – Packable Apparel

CB1012_Champion-Packable-JacketTaking a trip may just feel like a dream right now, but for outdoor enthusiasts and travelers, packable garments like the #CB1012 Champion® Packable Jacket are always must-haves. This all weather outerwear conveniently folds into a hidden front zipper pocket for easy storage that also takes up less room in a pack. Plus the lightweight polyester micro-poplin on this best-seller is water- and wind-resistant. A great spring-time promo for unpredictable weather that gets your brand out there with every errand.

9 – Optimal Organizers

16130-KAPSTON-Jaxon-Tech-OrganizerWorking from home sounds great, but keeping your tech chargers and cables organized when transitioning from business to leisure can get messy. The #16130 KAPSTON® Jaxon Tech Organizer has elastic straps, pockets and card slots to help keep everything neatly together so moving from your workday to your off-time is easy. Plus, when you get back out on the road, this trendy tech organizer is sure to be your new favorite travel buddy.

10 – Clip-on Cool

41087-Carabiner-Bottle-with-Cooling-Towel.JPGThe #41087 Carabiner Bottle with Cooling Towel includes a quick-absorbing and quick-drying towel inside a bottle with built-in carabiner. This item is great for helping essential workers like delivery drivers stay cool while out on route, or for anyone with an active lifestyle. Imprint your logo on the bottle and choose from five different towel colors to best reflect your brand message. As an added bonus, this bottle with clip-on cap could also be used as a mini water bottle for extra on-the-go hydration.

Are you ready to impress? Visit bicgraphic.com to check out even more unique and memorable promos people will love – even while social distancing.

Enjoying our content? Think your customers would enjoy it as well? Feel free to take this article and post it on social media, your blog or wherever else you market your business. WE ENCOURAGE YOU TO PLEASE . . . STEAL OUR STUFF!

Koozie® is a registered trademark of BIC Graphic North America. ©2020 BIC Graphic North America, Clearwater, FL 33760.



2 thoughts on “10 Creative and Unique Promotional Product Ideas to Impress (even while social distancing)

  1. Hey there, thanks for sharing such an informative post. Promoting your brand is one of the most difficult things for all the businessmen. And in this situation of the pandemic, it is getting even more difficult. Promoting the brand with these products sounds very interesting. I am also going to try out these unique ways of promoting my brand. Thanks for sharing.

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